From the closer who took 10,000+ sales calls and hit $15,400 in a first month — here's everything I know.
If you're an online coach with a solid offer and qualified leads but your close rate is still all over the place — this is the guide I wish I had when I started.
This is for you if:
You're getting on calls but prospects keep saying 'I need to think about it'
You know your offer is good but you can't figure out why people aren't buying
You're closing 20-30% of your calls and you know it should be higher
You feel like you're selling instead of closing and it shows
You want a repeatable process — not tricks, not pressure tactics
Who Wrote This
Ed Smiley has taken over 10,000 sales calls across multiple industries — insurance, real estate, online coaching, and high ticket programs. In his first full month closing high ticket coaching offers, he made $15,400 in commissions.
He built Apex Closers to teach online coaches the same system he used to go from not being able to close a door to consistently closing at 60%+. This ebook is the full playbook — nothing held back.
Your close rate is either working for you or against you. Every call you get on without this framework is a deal you might be leaving on the table.